Adjusting the font size and the angle will give the text the appearance of foreshortening. Match the perspective of your text with the imagery to create the illusion of the words extending into the space. For example, placing the words “Fresh, gourmet food” over a generic, processed-looking sandwich on a white background isn’t going to conjure the same feeling as placing it over an image of someone cooking a meal with fresh ingredients. Make sure the image you choose evokes the same emotion as your text.
Using a thinner weight can be just as eye catching as thicker text, since more of the image is visible. If the image is heavy and bold, a lighter, more delicate text can provide a nice contrast. While big, heavy text will get people’s attention, an understated, thinner font can sometimes make a bigger impact. It also provides a cleaner slate to place the text over. Instead of being a focal point, the image becomes an element that can enhance and contribute to the atmosphere of the overall design. Try using a blurring effect to tone down a busy image.
Using complementary colors, like blue and orange, will make your text stand out and infuse extra color into your design. Lighter text over a darker image, or vice versa, is one of the more common strategies. Pay Attention to Color, Contrast, and BrightnessĪ strong contrast between text and image increases legibility and makes your content stand out.
Here are a few foolproof guidelines for designing with text and images.ġ. To create professional, compelling content, the image and text must reach a visual harmony. Incorporating text with imagery is a balancing act.
0 kommentar(er)
